Conventional investment options remain the bedrock of investment portfolios in the United States. But what about the growing number of alternative assets?
Discover how recent trends in alternative investments are impacting investors from all generations, and why younger generations are leading the charge.
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Across the board, alternative assets are an enticing investment option for all parties: the majority of investors in the U.S. across all generations have increased their investments in alt assets
Base: US investors with 10k or greater in investable assets (excluding 401Ks)
Despite the interest from all investors, younger generations are more open-minded about investing in alternative assets — while older generations generally seem to be more conservative, allocating at lower rates.
These generational differences indicate an evolution in investor attitudes, looking past traditional markets toward new opportunities that may have higher upsides.
Download the ReportMillennials & Gen-Z show greater interest in alternative assets across the board.
Base: US investors with 10k or greater in investable assets (excluding 401Ks)
The answer comes down to three main factors: portfolio diversification,
long-term returns, and passive income.
Base: US investors with 10k or greater in investable assets (excluding 401Ks) and currently invested in alternative assets
Bottom line: Investors are flocking to alternative assets, with business alternative assets and collectibles being the leading assets investors of all ages are investing in. However, younger generations are leading the way.
In our full report, you’ll learn:
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